Privacy Policy — Prime Value Tours Pvt. Ltd.
Welcome to Prime Value Tours Pvt. Ltd. (‘Prime Value Tours’, ‘we’, ‘our’, or ‘us’). We are a registered Indian tour operating company based in Varanasi, Uttar Pradesh, India, specializing in Buddhist pilgrimage tours to India and Nepal for Thai Buddhist groups and international travelers since 1999.
This Privacy Policy explains how we collect, use, protect, and handle your personal information when you visit our website at www.primevaluetours.com, contact us by email, telephone, or WhatsApp, or book any of our tour packages including our Buddhist pilgrimage tours, Golden Triangle tours, Leh-Ladakh tours, Sikkim-Darjeeling tours, Kashmir tours, Ajanta-Ellora tours, and other travel services.
By using our website or services, you agree to the terms of this Privacy Policy. Please read it carefully. If you do not agree with any part of this policy, please do not use our website or services.
1. Information We Collect
When you interact with Prime Value Tours Pvt. Ltd., we may collect the following types of personal information:
1.1 Information You Provide Directly
- Full name, nationality, and passport details (required for tour bookings and visa assistance)
- Email address and telephone / WhatsApp number
- Travel dates, group size, and tour preferences
- Dietary requirements and health information relevant to your tour (e.g., vegetarian meals, mobility needs)
- Payment and billing information (processed securely — we do not store credit card numbers)
- Any other information you voluntarily share with us via our contact form, email, or phone
1.2 Information Collected Automatically
- IP address and browser type when you visit www.primevaluetours.com
- Pages visited, time spent on pages, and links clicked (via Google Analytics)
- Device type (mobile, tablet, desktop) and operating system
- Referring website or search query that brought you to our site
- Cookies and similar tracking technologies (see Section 6 below)
1.3 Information from Third Parties
- Information shared by travel agents or tour operators referring clients to us
- Information from Thai temples, monasteries, or Buddhist organizations coordinating group tours
- Publicly available information relevant to your booking or travel requirements
2. How We Use Your Information
Prime Value Tours Pvt. Ltd. uses the personal information we collect solely for legitimate business purposes, including:
2.1 To Provide Our Tour Services
- Planning and operating your Buddhist pilgrimage tour, Golden Triangle tour, or any other tour package
- Making hotel, transport, and guide bookings on your behalf
- Assisting with visa documentation, border crossing procedures (including India-Nepal border for Lumbini tours), and travel permits
- Communicating with you about your itinerary, changes, and tour updates
- Sending tour confirmation documents, invoices, and travel notes
2.2 To Improve Our Website and Services
- Analysing website traffic to understand which tour pages (e.g., Bodh Gaya tour, Kushinagar tour, Lumbini tour) attract the most visitors
- Improving the content, structure, and user experience of www.primevaluetours.com
- Understanding the travel needs and preferences of Thai Buddhist groups visiting India and Nepal
2.3 For Marketing and Communication
- Sending you information about new tour packages, travel updates, or Buddhist pilgrimage guides — only with your consent
- Responding to your enquiries submitted through our website contact form or sent directly to info@primevaluetours.com
- Sharing relevant blog content, such as our Buddhist pilgrimage travel guides published at www.primevaluetours.com/blog
We do not sell, rent, or trade your personal information to any third party for marketing purposes. We do not display advertisements on our website, and we do not receive payment from advertisers to promote products or services to you.
3. How We Share Your Information
We share your personal information only when necessary to deliver our tour services or comply with legal requirements:
3.1 Service Providers and Partners
- Hotels, resorts, and guesthouses at Buddhist pilgrimage destinations including Bodh Gaya, Varanasi, Kushinagar, Lumbini, Sravasti, Nalanda, and Rajgir
- Licensed local guides and driver teams in India and Nepal
- Nepal border crossing facilitation agents at Sonauli/Belahiya for Lumbini tour groups
- Airlines, railways, and ground transportation providers where applicable
- Travel insurance providers if you purchase travel insurance through us
3.2 Legal Requirements
- Government authorities, immigration officials, or law enforcement agencies when required by Indian law or international regulations
- Courts or regulatory bodies in response to a lawful request, court order, or legal process
3.3 Business Transfers
In the event of a merger, acquisition, or sale of all or part of Prime Value Tours Pvt. Ltd., your personal information may be transferred as part of that transaction. We will notify you via email or a prominent notice on our website if such a change occurs.
4. How We Protect Your Information
Prime Value Tours Pvt. Ltd. takes the security of your personal information seriously. We implement appropriate technical and organisational measures to protect your data against unauthorised access, loss, misuse, or disclosure. These measures include:
- Secure email communications via info@primevaluetours.com with standard SSL/TLS encryption
- Restricted access to personal data — only staff members directly involved in your tour booking can access your information
- We do not store payment card numbers — payments are processed through secure third-party payment methods
- Regular review of our data handling practices to ensure they remain appropriate and secure
However, no method of data transmission over the internet or electronic storage is 100% secure. While we do our best to protect your personal data, we cannot guarantee absolute security. If you have reason to believe that your interaction with us is no longer secure, please contact us immediately at info@primevaluetours.com or call +91-9721122849.
5. How Long We Keep Your Information
We retain your personal information only for as long as necessary to fulfil the purposes for which it was collected, including:
- Tour booking records are retained for a minimum of 7 years in accordance with Indian accounting and tax laws
- Email correspondence related to your tour enquiries and bookings is retained for 3 years after your tour date
- Website analytics data (non-personal, aggregated) is retained indefinitely for website improvement purposes
- Marketing contact lists are maintained only while you remain an active subscriber; you may unsubscribe at any time
After the applicable retention period, your personal information is securely deleted or anonymised.
6. Cookies and Tracking Technologies
Our website www.primevaluetours.com uses cookies — small text files stored on your device — to improve your browsing experience and help us understand how visitors use our site. We use the following types of cookies:
Essential Cookies
These cookies are necessary for the website to function correctly. They enable basic features such as page navigation and access to secure areas of the website. The website cannot function properly without these cookies.
Analytics Cookies (Google Analytics)
We use Google Analytics to collect anonymous information about how visitors use www.primevaluetours.com — which tour pages they visit most, how long they stay, and how they found our website. This helps us improve our Buddhist pilgrimage tour content and website structure. Google Analytics data is processed by Google in accordance with Google’s Privacy Policy.
Managing Cookies
You can control and manage cookies through your browser settings. Most browsers allow you to refuse cookies, delete existing cookies, or alert you when cookies are being sent. Please note that disabling cookies may affect the functionality of our website.
7. Your Rights Regarding Your Personal Data
Depending on your country of residence, you may have the following rights regarding your personal information held by Prime Value Tours Pvt. Ltd.:
- Right of Access — you may request a copy of the personal information we hold about you
- Right to Rectification — you may ask us to correct inaccurate or incomplete personal information
- Right to Erasure — you may request that we delete your personal information, subject to our legal obligations to retain certain records
- Right to Object — you may object to our processing of your personal data for direct marketing purposes
- Right to Data Portability — you may request that we provide your personal data in a structured, commonly used, machine-readable format
- Right to Withdraw Consent — where processing is based on your consent, you may withdraw that consent at any time
To exercise any of these rights, please contact us at: info@primevaluetours.com or write to us at our registered office address below. We will respond to your request within 30 days.
8. Third-Party Websites and Links
Our website may contain links to third-party websites, including:
- UNESCO World Heritage Site pages for Bodh Gaya, Lumbini, Nalanda, Ajanta, and Ellora
- Indian government tourism websites (incredibleindia.org) and Archaeological Survey of India
- Nepal Tourism Board and Nepal immigration information portals
- Thai Buddhist temple and monastery websites referenced in our Buddhist pilgrimage guides
These external websites have their own privacy policies and terms of use, which are independent of Prime Value Tours Pvt. Ltd. We are not responsible for the privacy practices or content of any third-party websites. We encourage you to read the privacy policy of any website you visit.
9. Children’s Privacy
Our website and services are not directed at children under the age of 13. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us at info@primevaluetours.com and we will promptly delete that information.
For group Buddhist pilgrimage tours that include children, all personal information (such as passport details) is collected from and communicated with the child’s parent or guardian, or the group leader of the temple or monastery organising the tour.
10. Updates to This Privacy Policy
Prime Value Tours Pvt. Ltd. reserves the right to update this Privacy Policy at any time to reflect changes in our practices, legal requirements, or business operations. When we make material changes to this policy, we will:
- Update the ‘Last Updated’ date at the top of this page
- Post a notice on our website homepage at www.primevaluetours.com
- Send a notification email to customers who have active bookings with us at the time of the update
We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information. Your continued use of www.primevaluetours.com following the posting of changes constitutes your acceptance of those changes.
11. Governing Law and Jurisdiction
This Privacy Policy is governed by the laws of India, including the Information Technology Act, 2000 and the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011. Any disputes arising under this Privacy Policy shall be subject to the exclusive jurisdiction of the courts of Varanasi, Uttar Pradesh, India.
12. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us: